How to beat procrastination – 9 actionable tips

How to beat procrastination – 9 actionable tips

Are you always asking yourself how to be more productive? It’s hard, isn’t it? We live in a world full of distractions and full of people telling you how to be productive. But, before you consign this blog post to the ‘read it all before’ pile, we’d just ask that you...
WordPress and SEO

WordPress and SEO

Whilst the subject of WordPress and SEO is vast we wanted to at least get started with a few pointers to help you get off the ground with a few takeaways.  We often see WordPress sites which have been built and the developers presume the site is...
New Website Launch and SEO

New Website Launch and SEO

Get your New Website SEO Right First Time It’s natural to make mistakes with SEO when you carry out a new website launch. Regardless of whether you are launching a site for the first time, or redesigning an existing website, technical and architectural mistakes can be...
Website UX Guide

Website UX Guide

Providing Website Customers With Good User Experience The development of digital media across multi-channel platforms enable brands to enhance user experience. Yet many online businesses concentrate on the product rather than the customer. Improving website user...
App Store Optimisation Tips

App Store Optimisation Tips

Technology has a short shelf-life. We know this. But is there a plausible alternative to SEO than site-based rankings? Apparently so! Apps have been rattling around for a few years now, and they are starting to make a noise. With the onset of deep indexing in apps, it...
Local SEO Guide for 2020

Local SEO Guide for 2020

Local SEO For Your Business – Where To Start?? Local SEO has changed the search landscape and given smaller business a shot at outranking big competition. However, local search optimisation isn’t just for smaller businesses and any firm that welcomes clients...
HTTPS and SEO

HTTPS and SEO

HTTPS - What Is All The Fuss About? HTTPS is part of internet security online HTTPS uptake is growing. Although the internet is amazing for many reasons, one of the negative aspects of the online sphere is security. It is a priority for search engine companies and web...
PPC Strategies For Beginners & Mistakes To Avoid

Are You Making These eCommerce Mistakes?

Reports indicate that online spending is set to continue over the next few years. According to Statista, global retail e-commerce revenues are predicted to grow to 4.88 trillion US dollars in 2021, which is almost double the figures from 2017 (2.3 trillion US...
What Ranking Factors Should You Concentrate On?

What Ranking Factors Should You Concentrate On?

Earlier this year, Google revealed its three most important ranking factors are content, links and RankBrain. We have a few more to add to these, and don’t think the need for publishing quality content needs further explanation. And if you do publish shareable content...
User Explorer Reports in Google Analytics

User Explorer Reports in Google Analytics

f you use Google Analytics – and you should be – you may have noticed a new feature has appeared in the Audience menu: User Explorer.
The Big G has announced it is slowly rolling out the new metric, and the companies promotions team has been lauding the feature, describing it as “exciting” “stunning” and “long-awaited”.

Instagram Marketing Guide

Instagram Marketing Guide

Instagram is a powerful brand engagement network, with a user base that is growing at an incredible rate. At the core of Instagram’s business model is a philosophy to help brands engage with their audience on a deeper level using visual content – which is...
Website Speed SEO and HTTP2 Guide

Guide to Google AMP and SEO

Google is intent on delivering improved performance for mobile users. The next logical step to the company’s mobile-first-approach is Accelerated Mobile Pages (AMP). The key driver behind AMP is to increase page speed for mobile users. The search engine giant aims to...
Google Ranking Factors We Know Of

Google Ranking Factors We Know Of

The title question is the shadow on the back of every web owners mind. The truth is, nobody knows exactly how search engines factor in metrics, and Google is keeping shtum about their methods of calculating PageRank (or its equivalent since PageRank hasn’t updated for a long time, and is not likely to do so again).

However, through a series of tests, research, experience and understanding Google Guidelines, SEO service providers can work out some of the key ingredients web owners need to boost PageRank.