Ecommerce Articles

Merchant

A merchant is a businessperson who trades in commodities that were produced by others, in order to earn a profit. Merchants can be one of two types: A wholesale merchant operates in the chain between producer and retail merchant. Some wholesale merchants only organize...

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Shopify

Shopify

Shopify is an e-commerce platform that allows individuals and businesses to create online stores. The platform claims to host over 30,000 online retailers, including stores for Gatorade, Foo Fighters, Encyclopedia Britannica, Tori Amos, General Electric, Tata Group,...

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E-commerce

Electronic commerce, commonly known as e-commerce, is a type of industry where buying and selling of product or service is conducted over electronic systems such as the Internet and other computer networks. Electronic commerce draws on technologies such as mobile...

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Cyber Monday

Cyber MondayObserved by United States, Canada, United Kingdom, Portugal, Germany, UAE, Egypt, Chile, Colombia and JapanCelebrations Shopping / ConsumerismRelated to U.S. Thanksgiving, Black Friday, and Christmas Cyber Monday is a marketing term for the Monday after...

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Black Friday (shopping)

Black FridayObserved by United States, CanadaDate the day after U.S. ThanksgivingCelebrations ShoppingRelated to Small Business Saturday, Cyber Monday, Boxing Day, Thanksgiving and Christmas Black Friday is the day following Thanksgiving Day in the United States,...

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Commerce

Commerce is the whole system of an economy that constitutes an environment for business. The system includes legal, economic, political, social, cultural and technological systems that are in operation in any country. Thus, commerce is a system or an environment that...

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Online shopping

Online shopping or online retailing is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser. Alternative names are: e-shop, e-store, Internet shop, web-shop, web-store, online store,...

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Are You Making These eCommerce Mistakes?

Are You Making These eCommerce Mistakes?

Ecommerce mistakes to avoid Reports indicate that online spending is set to continue over the next few years. According to Statista, global retail e-commerce revenues are predicted to grow to 4.88 trillion US dollars in 2021, which is almost double the figures from...

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Is Your Online Business Failing? 4 Tips For Success

Is Your Online Business Failing? 4 Tips For Success

Before you can expect your online business to succeed, you need a blend of the right ingredients. For the purpose of this article, we will assume you have laid your SEO foundations and the information architecture of your website provides a good user-experience. It...

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Pros and Cons of Purchasing on Google

Pros and Cons of Purchasing on Google

Google recently launched a buy button to help make mobile shopping easier. Although the service is still in beta testing, retailers are asking questions as to whether “Purchasing on Google” will benefit their online stores. For the time being, the service is not going...

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Facebook Adds eCommerce Shopping Engine To It’s Basket

Facebook Adds eCommerce Shopping Engine To It’s Basket

Mark Zuckerberg has been splashing the cash again – this time with the acquisition of TheFind, an eCommerce search engine that personalises shopping experiences for Facebook users. The new function is good news for small businesses that act as resellers for top-named...

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Google Launch Store Visit Metrics

Google Launch Store Visit Metrics

Analysing Google Adwords data is about to get better. The Store Visits metric enables shop owners to verifying how effective your ad campaigns are at attracting customers to your physical store. The store visit metric will be added to the Estimated Total Conversions...

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