Bertey Brand Story

Bertey’s a boutique digital marketing agency providing a range of intelligent data and creativity driven search marketing strategies. She’s also a pomeranian pooch owned by our founder, Dawn Anderson. So, yes, Bertey is a real dog… and a real digital agency (Bertey Ltd).  Bertey’s small enough to provide a dedicated, granular level of service, but big enough to keep abreast of cutting edge industry search strategies.  Bertey knows that no one channel can win alone without the amplification effects from others.  Bertey plays nicely and works cross-channel to combine an ‘all-around’ integrated effect via joined-up reach and engagement across paid search, SEO, social media, content, outreach, digital PR and traditional PR.

If you don’t have the necessary in-house resource Bertey can provide a full digital marketing and search engine optimization fulfilment service in addition to strategic direction, audits and recommendations.  Bertey works closely with many brand in-house teams who just want either additional support, expert guidance for more junior members or all-round marketers looking for specialist expertise in particular areas.  Maybe you just need an audit for your website, or you are looking for site migration advice?  Bertey can help.  Maybe you’re a start-up looking for a situation analysis of the competitive landscape and want a strategy with tactics formulating.  Bertey can do all of these things, and more.

Whilst Bertey is based up North, in Manchester, UK you’ll be surprised to hear that many clients are based in London or internationally, albeit Bertey do work with some companies and brands in the Manchester area. The nature of the work that Bertey does means that we’re able to work effortlessly with any organisation, regardless of their location via conference call, skype and email of course.  Distance and location is no barrier to us and much of the Bertey team works remotely due to the nature of our consultative work.  Sometimes we are based on site at client premises, and other times we are travelling to speak at conferences or delivering training somewhere.  This means we work whilst we’re on the go.

Collaboration and agility are of the utmost importance to us, and we’re always looking at ways in which we can be effective and efficient with our systems and by working alongside clients’ systems. We work with you for the long term.  We can work as an extension of your marketing operation, continually pursuing an integrated digital marketing approach, or provide a strategy for your team to work with.  Our specialists who are experts in their particular channel (each with at least a decade’s worth of experience in the area of paid search, SEO, content marketing or PR, all collaborate with each other too.  We do this so we can deliver campaigns and results which are bigger than the sum of the parts.  Your audience don’t sit in one channel so we work where they are.

Our highly experienced technical SEO experts work side by side with digital PR and content marketing to ensure targeted, balanced and continually effective ongoing organic search results are achieved. Given the local, mobile, social, commerce approach search engines are now taking to ensuring users find what they want, when they want, where they want, on appropriate devices, we can also help with targeting for bricks and mortar businesses with local SEO services.