Social Media Marketing Guide For 2020

Social Media Marketing Guide For 2020

Social media marketing can be a bit hit and miss if not implemented with some kind of strategy and clearly defined tactics.  By that, we mean, it’s a hit for some and a miss for others. So you have to ask yourself, if social media channels are not working for you, are...
How Social Media Is Evolving Customer Service

How Social Media Is Evolving Customer Service

Social media has already revolutionised the way online users stay digitally connected, share content and interact with one another. These dynamic networks have even helped online businesses to expand their reach and improve conversion. And now companies are finding...
How To Get The Most From Facebook Ads

How To Get The Most From Facebook Ads

Now that Facebook is pushing paid advertising, it’s time marketers changed their social media strategy. So if you are going down the paid ad route, what tactics should you use to get the most bang for your buck? Targeted audience You would be surprised by the number...
It’s time To Cull Your Facebook ‘Friends’

It’s time To Cull Your Facebook ‘Friends’

Ever since Facebook took the decision to limit the amount of followers that receive your content, reaching your audience has become a problem for small businesses and freelancers. The resulting strategy is to cull “friends” that are not actively engaging in your...
Is It Time To Rethink Your Social Network Choices?

Is It Time To Rethink Your Social Network Choices?

Choosing the right social networks for your marketing efforts is a vital part of your wider strategy. And just like everything else digital social networks evolve over time – which means the right choices five years ago may not be the best places to engage with...